African millennials are changing their consumer spending patterns, from markets to malls, where they can eat, socialize and get entertained at Family Entertainment Centers (FEC) apart from shopping. Also there have been key amusement parks in Egypt, Nigeria, Tunisia and South Africa which have enticed people around the African region. DEAL 2017 will bring to Africa the largest show in the amusement industry and will provide an effective platform for the stakeholders within the African entertainment and amusement sector, as per International Expo Consults – the organizers of the show. In the wake of growing developments in the African region, it is essential for shows like DEAL to bring key players of the amusement and leisure industry to converge at a focal point to showcase ingenious products which can benefit the market. African tourism has seen a boost is simultaneous to the economic growth being experienced across many parts of the continent. Reports predict that direct contribution of Travel & Tourism to GDP will increase by 4.8% per annum, to USD121.3bn which is approximately 3.2% of GDP by 2026.
According to Mr. Sharif Rahman, the CEO of International Expo Consults, “DEAL has been steadily gaining popularity on all fronts as the African amusement sector will benefit immensely from the show. The future looks promising for the African amusement sector which has reported a steady growth on the revenue forefront. Africa has been growing in terms of tourism and infrastructure. We have full faith that we are going in the right path and are confident that the amusement industry in Africa will yield 100 percent results. We are quite pleased to see new faces from Africa at DEAL 2017 and are sure that they will get to meet new contacts to expand their business.”
The Dubai Entertainment Amusement and Leisure (DEAL) show has shaped the region’s entertainment industry for the past two decades and it has brought together great minds and their world class innovations all under one umbrella.